SMART Car
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The project idea was originally supported by Swiss watch manufacturer Swatch, and was nicknamed the "Swatchmobile". The name SMART stands for Swatch Mercedes ART .Being inexperienced in automobiles, Swatch CEO Nicolas Hayek sought an established car maker to produce his Swatch car, and found a partner in Volkswagen. Plans never reached a final stage so Swatch teamed up with Daimler-Benz. The final... (more)

